HMC Marketing

HMC Marketing is a Medical Sales and Marketing consultancy that helps life science, biotechnology and pharmaceutical SMEs commercialise novel healthcare products and grow global revenue streams.

The brief

The CEO of HMC Marketing, Helen McCormack, was clear that she wanted her website to be different. In such a competitive market it was important to stand out from the corporate crowd.

Their pre-existing logo was to be the jumping off point for the brand extension over the website, medical packaging and corporate literature.

New York-based Project Exponential brings together artists, professionals and entrepreneurs on an invitation-only basis to form relationships where meaningful work can flourish.
Project Exponential showcase
Project Exponential showcase

The site

Project Exponential showcase
Project Exponential showcase


The colour palette, established by their logo was used to develop a site design that was clean, minimal and with a strong graphical edge. Subtle animations draw the users’ attention to key areas and an uncomplicated UI provides intuitive navigation.

Feedback for the site from the client and from their own clients has been hugely positive.

Client says

Gwyn Wansbrough
“David is an absolute gem! I'm delighted to say that he has designed my new corporate website and the feedback that I've had so far is that it's fantastic.  David is also working with me on a variety of projects - he is extremely responsive, nothing is too much for him to consider and even if I ask for something within a tight deadline, everything is completed without compromise on quality.  I would highly recommend David, his skills and professionalism speaks volumes and in this day and age this can be quite difficult to find.”
Helen McCormack. CEO

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